Creative Operations · Content · Marketing Systems

Hey there,
I'm Anj.

I build the content, campaigns, and back-office systems that let growing brands move faster — without hiring a whole team yet.

10+
Years experience
10+
Happy clients
100+
Projects completed
Say hi
Anj Palana
Why work with me

One person,
a small team's output.

I'm a creative operations leader with ten years of experience running the content, marketing, and admin systems behind growing brands. I've led teams, kept multi-part launches on schedule, and built the SOPs that keep a business running when the founder isn't looking.

My work sits at the intersection of two things clients need at the same time: content that actually sounds like their brand, and the systems that get it out the door on time, every time.

Focus

Content Creation

50+ projects
Focus

Presentation Design

20+ projects
Focus

Marketing Design

10+ projects
Services

What I can take off your plate

Hire me for one piece or hand over the whole operation — most clients start with one service and expand once the systems prove themselves.

01 · Content

Content Creation & Social Media

Platform-native posts, campaigns, and content calendars that sound like your brand, not a template.

02 · Automation

Marketing Automation & Email

GoHighLevel and MailerLite funnels, nurture sequences, and campaigns that keep running while you don't.

03 · Design

Presentation & Deck Design

Client-facing decks and internal presentations that make complex ideas land in one read.

04 · Web

Website & Landing Pages

WordPress and Showit builds with working forms, integrations, and a design that actually matches your brand.

05 · Systems

Operations & SOPs

Project tracking, documentation, and the day-to-day admin that keeps a growing business from dropping balls.

06 · Community

Client & Community Management

Onboarding, scheduling, membership sites, and the follow-through that keeps clients around.

Case studies

Recent projects

A closer look at what's shipped recently — the brief, the process, and the turnaround behind each build.

Web design

Website & Landing Page Design

Custom site and landing page design aligned to the client's branding, built with fully functional buttons and integrated back-end systems.

TAT~1 weekBuilt inGoHighLevelClientBusy Being Me Preparatory
The brief

Busy Being Me Preparatory had no website at all. Parents had no online way to learn about the daycare, schedule a tour, or enrol their child — every inquiry was handled manually.

Process
  1. Mapped the parent journey around three actions — learn about the daycare, book a tour, then enrol — and structured the site around them.
  2. Designed and built the full site in GoHighLevel, aligned to BBMP’s branding with fully functional buttons.
  3. Wired enrolment and tour scheduling end to end, so both run fully automatically with no manual follow-up.
  4. Added a live chat widget so parents can send inquiries straight from the site.
  5. Launched the finished site, fully operational.
Outcome

BBMP went from no web presence to a fully automated site where parents can enrol, book tours, and get their questions answered live — delivered in a week.

Presentations

Presentation & Deck Design

Decks built to communicate key messages clearly while reflecting the client's branding and objectives.

TAT1 dayBuilt inCanvaClientGoodlife with Lindsay
The brief

Lindsay Schilaty, a Feminine Fat Loss Expert, needed a presentation deck for her weight-loss webinar — clear enough to carry the message and polished enough to match her brand.

Process
  1. Aligned the deck to Lindsay’s Goodlife branding from the first slide.
  2. Structured each slide around the webinar’s key messages so the story lands clearly.
  3. Fully custom-designed the deck in Canva.
Outcome

A fully branded, presentation-ready webinar deck — turned around in a single day.

Email marketing

Email Marketing Campaigns

Email designs built for two distinct clients, each customized to their audience and goals.

TAT3 campaigns / weekBuilt inKlaviyoClientLolo’s Jewelry
The brief

Lolo’s Jewelry needed a steady stream of email campaigns built to drive sales, each one tailored to their audience.

Process
  1. Planned each campaign around a clear sales goal.
  2. Designed and built the emails in Klaviyo.
  3. Ran a consistent cadence of three campaigns per week, each customised to audience and offer.
Outcome

A reliable, sales-focused email engine sending three tailored campaigns every week.

Social content

Social Media Content Creation

Strategic content aligned with each client's brand voice, goals, and audience — visually engaging, purpose-driven, platform by platform.

TATVaries by projectToolsCapCut · DaVinci · CanvaFormatShort & long-form video
The brief

Multiple clients needed short- and long-form video content, tailored platform by platform to each brand’s voice and audience.

Process
  1. Cut and assembled quick edits in CapCut.
  2. Colour-graded footage in DaVinci Resolve for a polished finish.
  3. Built graphics and thumbnails in Canva.
Outcome

Platform-ready short- and long-form video across multiple clients, with turnaround scaled to each project’s scope.

Toolkit

Tools I run on

Design & content

  • Canva
  • CapCut
  • iMovie
  • Playground

Sites & funnels

  • WordPress
  • ShowIt
  • GoHighLevel
  • Klaviyo
  • Mailerlite

Ops & project mgmt

  • Asana
  • Trello
  • JIRA
  • Notion
  • Skool

Comms & workspace

  • Google Workspace
  • Microsoft Workspace
  • Slack
  • Teams
  • Metricool
Experience

Where I've done this

Jan 2026 — Present

Head of Operations

Childcare Culture & Co.

Led end-to-end operations for large-scale childcare leadership initiatives, including the Childcare Culture Shock Summit — program flow, speaker coordination, event logistics, attendee experience. Designed scalable GoHighLevel systems for onboarding, marketing, and daily operations. Owns content strategy, social campaigns, lead generation, and partnerships.

Jan 2025 — Mar 2025

Virtual Assistant | Content Manager

SupremeSound.Life

Developed SOPs, managed projects, maintained records, coordinated events, and tracked performance metrics. Provided technical platform support and graphic/video design. Executed SEO, copywriting, and social media strategy; onboarded clients and tracked leads.

Dec 2024 — Oct 2025

Executive Assistant

Allyson Chavez Mentoring

Managed client communication, payment and contract follow-ups, and onboarding; distributed group call replays and membership site access. Scheduled podcasts, social posts, and calendar events through GoHighLevel automation. Set up Stripe products, tracked revenue, and produced social content and graphics.

Jun 2024 — Jun 2026

Business Manager | Administrative Assistant

Goodlife with Lindsay, LLC

Develops strategic plans, SOPs, and records; coordinates online events. Manages WordPress, Clixlo funnels, MailerLite campaigns, Canva design, Google Suite docs, and LMS Sensei support. Builds onboarding docs, tracks leads, gathers feedback, and executes SEO, copywriting, and marketing strategy.

Reviews

People talk about us

A few words from clients who've had the systems, the decks, or the campaigns land on their desk.

Thanks to the high quality of Anj's presentations and decks, we successfully concluded numerous projects in the Manila location and even established the site. Awesome!
Aureo A.
Service Delivery Manager, GDO Manila
Working with Anj has been transformative for our restaurant! Their creative prowess and dedication have driven our success. Thank you for your invaluable contributions!
Ivy D.
Owner, Baday's Grill House
Anj's exceptional ability to transform complex ideas into visually striking presentations has been crucial to our project's success. Her expertise impressed stakeholders and drove our project to completion.
Vincent J.
Project Manager
Referral program

Know someone who needs the help?

Passive income for connecting busy entrepreneurs, coaches, and agencies with reliable virtual support.

Refer a client
01

You refer. Share my services with entrepreneurs, coaches, or agencies who need support.

02

They sign up. Your referral becomes a paying client.

03

You earn. $1 for every hour I work for them — paid monthly, for as long as they're active. No cap, lifetime commission.

Contact

Let's make something
amazing together.